Automate

Users need quick, contextual insights on daily performance to identify anomalies and make optimizations without digging through raw data.

Users are strategizing, conducting research, and planning for the long term. They need an AI conversational partner to brainstorm “what-if” scenarios.

This is the “Human-in-the-Control” quadrant. The stakes are high; users are configuring tactics and committing budgets. AI serves as a vigilant validator and guardrail.

The AI UX Modes Framework is a practical design tool that helps product and development teams make deliberate decisions about how and where to incorporate AI into their products.